Hot Tips for Creating the Perfect Social Media Post [Infographic]

Not sure where to start when creating Social Media Posts? Confused between Instagram, Pinterest, Facebook, Google+ and Twitter?  

What to post, how to post it, and on which platform can be overwhelming for anyone, now matter how experienced they are with social media.

Here is an infographic to help you grab some quick takeaways that will help you to create the perfect post on some of your favourite social platforms.

The infographic is from the Crew at My Clever Agency – it's a handy one to bookmark/Evernote/keep on your desktop for quick reference.

It features some really handy tips for how to engage on different platforms, including platforms like Instagram, Vine and Google+ and the usual suspects like Facebook, Twitter and Pinterest. Check it out:

How to create the perfect social media post is an infographic that was produced by mycleveragency

I love to give kudos to creators of great infographics, so let's share the love with the creators at My Clever Agency.  Send them some Twitter Love by Clicking here to tell them if you LOVE their infographic!

What's to Love about this Infographic?

  • This is a great overview of some of the main platforms with some really easy to implement takeaways.  I love that they have included some great tips for Instagram and Google Plus!
  • I love the Optimum Timing for Posting – however be aware that the “optimum time” for any posting really does depend on your own time zone, individual niche, industry and your community.  The best thing you can do is test and then retest – check what is working and post more at those times!

However,  these Vine Tips (other than Infinite Loop) are also relevant for Instagram Video, so take note of them!

I wrote about Vine here but now I am curious as to whether Instagram Video will take over with it's 15 second videos.  It also includes the ability to upload your own pre-recorded video in addition to taking and editing them “live”.  It may be that many people stick with Instagram where they are already active. Regardless of what platform you choose, short videos about the life behind your business or brand (or teaser videos introducing bigger chunks of content) can be very powerful for engaging with your community and driving traffic.  These Vine Tips are therefore mostly relevant for Instagram Video users too.

What about you?  See any tips that you hadn't thought of before? Share them in the comments below! 

The following two tabs change content below.

Donna Moritz

Visual Social Media Strategist at Socially Sorted
Donna is a Visual Content Strategist and founder of Socially Sorted, listed by Forbes as a "Top 5 Social Media Blog You Need to Know About in 2019". Donna helps brands leverage the power of visual storytelling and content strategy in their business. Her content has been featured in publications such as Forbes and Entrepreneur Online and she is a contributor to Social Media Examiner. Donna speaks about digital and visual content for the marketing and tourism industries internationally.

You May Also Like


  1. disqus_QnabEZVn7S

    SUCH a great post! I’ve been tossing around a few ideas for my own infographic – you’ve helped me tremendously!

    • Donna Moritz

      You are welcome! We love making infographics and I also love to share great ones so this one was a no brainer for me to share! Have fun with it!

  2. Don Purdum

    That’s very helpful. I find that posting throughout the day and over the years experimenting with my audience has yielded huge results for me. The principles here are sound and I’ve found it’s a mixed bag for me. I actually get more engagement at night than I do during the day on FB, but it may also be my audience. That’s the key… experiment for several months and get to know your audience. You’ll begin to notice patterns.

    • Donna Moritz

      You are so right Don – I think that any guide for best posting times will not suit everyone as we are all in different industries, time zones and with different communities, but you are right about posting throughout the day – there is a great interview with Kim Garst on Mike Stelzner’s Social Media Marketing podcast where she talks about all the twitter success she has had from posting consistently throughout the day – tweets move so fast on the newsfeed that it isn’t a big issue to tweet often. Thanks for your feedback – glad you liked the post.

  3. Lisa Mallis

    Thanks for the great resource – and making it easy for me to share the love for My Clever Agency. I found the twitter tip of leaving 20 characters for RT very helpful – it’s one I’ll start to implement!

    • Donna Moritz

      No problems – glad you liked the click-to-tweet – it’s always great to give credit where credit is due. You are so right re the 20 character tip – it was one of the first things someone told me about Twitter (back when I had no idea what I was doing) and I just did what they said, and it has been very useful for RTs and making it easier for everyone!


    Thank you for sharing this! I think Hashtags are so important in your posts, especially if you create one specifically for your business/brand/blog to create a conversation. Awesome. Thank you! 😉

    • Donna Moritz

      Great point – hashtags are becoming more and more important for tracking converstaions, promotions, brands …and they are fun! You are so right – they do really help to create a conversation around your brand or blog! And you are welcome!



  1. All the things // 002 | That Single Spark - […] tips for creating the perfect social media post, in infographic form, of […]

Submit a Comment

Your email address will not be published. Required fields are marked *

Share via
Copy link
Powered by Social Snap