Social Media

Have You Invited Your "List" to the Social Media Cocktail Party?

Lately there has been a lot of talk about "lists". Growing them. Building them. Marketing to them. Selling to them. In traditional marketing terms, your list is the Holy Grail. It is what you strive to build, it is to whom you market your products and...

Does your website have a social media cat flap?

As offline businesses try to wade their way through the social media sea of likes, comments, diggs, tumbles, vimeos, tweets & pings, it can be overwhelming. To simplify things, businesses should think about the reason for using social media in the first...

Don’t Leave Your Social at the Social Media Door!

Something has been bothering me lately, and it is just a little thing, but I wanted to share, as although it has been mentioned time and time again by some great names in social media, I am wondering why nobody is listening.....! People, please send a personal message...

Facebook may be worth Billions, but in the face of adversity, it is Priceless!

In early 2011, I posted this article on Facebook. I wanted to post this on the blog as a reminder of how social media has helped so much in times of disaster. “Facebook is a social utility that connects people with friends and others who work, study and live around...